# SetupFlow - Serverless E-Commerce Operations OS > Turn your Google Sheets into high-performance online storefronts with zero monthly platform commissions. Take direct web orders, log customer data in real-time, send automated WhatsApp invoice drafts, and recover abandoned carts. ## 🔗 Key Resources - **Official Website**: [https://setupflow.in](https://setupflow.in) - **Live Storefront Demo**: [https://demo.setupflow.in](https://demo.setupflow.in) (or [https://setupflow.in/demo.html](https://setupflow.in/demo.html)) - **ROI & Monthly Savings Calculator**: [https://calc.setupflow.in](https://calc.setupflow.in) (or [https://setupflow.in/calculator.html](https://setupflow.in/calculator.html)) - **Primary Branding Color**: Emerald Green (`#10b981` / `#059669` / `#047857`) ## ⚡ Core Value Propositions - **0% Platform Tax**: Completely bypass Gumroad, Etsy, Patreon, or Shopify transaction taxes (which charge 5%-10% + fixed fees). Retain 100% of your earnings. - **WhatsApp Invoicing & Checkout**: Automatically generate pre-filled checkout links and invoice text templates directed to your customer's WhatsApp chat upon checkout. - **15% Cart Recovery Rate**: Dynamic abandoned checkout logs. Automatically saves user session details and generates WhatsApp recovery chat links with embedded promo codes (e.g. `&promo=RECOVER10`) to prompt recovery. - **Google Sheets Database**: Zero complex SQL databases. All catalog items, images, descriptions, prices, user orders, and recovery leads reside in a single, standard Google Sheet. - **Modeless Auto-Deployment**: During client setup, a custom Apps Script backend automatically creates versions and self-deploys as a Web App programmatically using the Google scripting API. Modeless progress frames guide the user through activation and offer manual web app fallback configurations if API permissions are disabled. ## 📊 Target Segments & Use Cases - **Digital Content Creators & Instructors**: - Sell online video classes, pdf guides, assets, templates, and courses. - Automatically match keywords like `teacher`, `course`, `class`, `tutor`, `academy`, `school`, `lesson`, or `study` to serve an education storefront preset. - Provide automated digital delivery on spreadsheet trigger matches. - **Physical Stores & Custom Shops**: - Dynamically display varying inventory, sizes, and colors directly from Google Sheet columns. - Automate tracking of order statuses and inventory balances. ## 💰 Pricing & Plans (Launch Offers Included) Each plan offers local currency pricing with crossed-out base prices and launch discounts: - **Growth Plan**: For individuals and growing shops. - **USD**: $299/month (Base Price: $499, `40% OFF`) - **INR**: ₹9,999/month (Base Price: ₹16,999, `41% OFF`) - **Pro Plan**: For teams, scaling stores, and multi-catalog sellers. - **USD**: $699/month (Base Price: $1,199, `41% OFF`) - **INR**: ₹24,999/month (Base Price: ₹39,999, `37% OFF`) ## 🛠️ Architecture & Data Flow 1. **Catalog Ingestion**: Front-end reads JSON-encoded inventory ranges from the linked Google Sheets API. 2. **Order Logging**: Web checkout sends a POST payload containing customer details and order details to the Apps Script web app endpoint (`receiveWebOrder`). 3. **Validation & Status Check**: The script verifies that the sheet's `Settings` tab has `isActive` set to `true` before recording the order to prevent spam or unauthorized sales. 4. **WhatsApp Redirect**: A modeless dialog or front-end router redirects the buyer's browser to WhatsApp with pre-filled billing messages. 5. **Abandoned Carts**: Triggers check for customer sessions that did not complete checkout, creating follow-up leads inside the sheet.